PROTECT YOUR SKIN…
WITH FRIED CHICKEN!
The sun gives us life. But if we’re not careful it also gives us painful sunburns. That’s why they have introduced KFC’s Extra Crispy Sunscreen! Its SPF helps protect your skin while the real fried chicken scent leaves you smelling delicious!
KFC the fast food chain claims to have a created an SPF 30 sunscreen with the scent of its Extra Crispy chicken range.
This isn’t the brand’s first foray into beauty. This past spring, it released an orange-hued, edible nail polish, designed to taste finger-lickin’ good. As for us, we’re just fine with sticking to the original. We usually avoid “extra-crispy” when it comes to sun protection anyway.
Fans can order their bottle at www.ExtraCrispySuncreen.com. KFC repeatedly points out that it is sunscreen, after all, so don’t eat it.
In what is likely the most honest statement ever made in a press release, Kevin Hochman, KFC chief marketing officer for the U.S., said, “While I’d love to tell you our customers have been asking for this, they haven’t. In fact, I’m pretty confident nobody ever asked for this. It’s just some crazy idea we dreamed up.”
Sniff-testers described the sunscreen as smelling like everything from maple syrup, to savory spices, to Milk Bar’s cereal milk. One person said it smelled just as intended — like fried chicken’s crispy outer coating. Others found themselves at a loss for words, reduced to babbling after getting a whiff of it.
This may not be the end of KFC’s venture into creating mashups between fried chicken and everyday products. While Hochman says the chicken chain is “probably not” going to release an entire line of male grooming products, he hints the chicken chain may be releasing similar products in the future.